Google AdWords Specialist

Job Summary

We looking for a specialist to manage all of pay-per-click media strategies. The applicant should be able to understand and fully support the initiatives that will contribute to achieving the goals and success of customer campaigns quickly

Responsibilities required

  • Manage PPC accounts on Google AdWords, Yahoo, Bing, and other search platforms for a variety of clients.
  • Help keep keyword bids within budget and other important account metrics. Manage and update keyword list updates.
  • Make creative copy suggestions
  • Contribute to making recommendations and implementing strategies for keyword opportunities, campaigns, targeting, the Display Network, and more aspects of paid search according to customer goals.
  • Support and create new paid search campaigns, ad groups, and accounts and help create new paid search marketing initiatives.
  • Monitor and evaluate all search results and search performance across major search channels.

Skills & qualifications

  • Full experience and efficient search engine optimization (SEO) search engine marketing (SEM) and paid search (PPC).
  • MS Office proficiency
  • Work experience with AdWords and Bing ads
  • AdWords certification required
  • Ads 360 Experience (formerly DoubleClick Search)
  • Bachelor’s / Bachelor’s degree preferred
  • Agency experience preferred
  • Excellent command of Google Analytics, Bing Analytics, and other website analytics software